Instagram is one of the most popular social networks. It is based on pictures and videos and is very simple to use.

If you haven’t used it yet, now is the best start time.

The following 10 tips can help you get the most out of Instagram, allowing you to increase your fans and increase your fan engagement.

Tips to help you increase your Instagram

1. Post interesting color photos and videos

Dessert photo

To increase your participation, you need to provide value to your fans.

You can post photos and videos that evoke certain emotions, such as happiness, humor, motivation, nostalgia, love or something else. Colorful, high-quality photos often get the most interaction. Get more details at

2. Do not overuse the filter effect

Image with too many filters

Instagram comes with a lot of filter effects, but the trend of using filters seems to have reached its peak. People need colorful but relatively natural photos and videos.

Filter effects can be tempting, but limit your use so that most photos maintain their normal color and contrast.

3. Use labels carefully

Using tags to expand your reach is a great way to encourage more engagement and even attract new fans.

However, some people are doing too much. Their pictures often have bloated labels, many of which are not even related to the subject matter of the photo.

If you decide to use the hashtag, be sure to keep it to a minimum and only use the relevant keywords.

4. Use “Explore” (hot page) to find new content

Here are some of the most popular photos and videos.

These are tailor-made for you, showing photos and videos that people you care about like, or have commented on.

You can find people you want to follow or new fans by regularly viewing popular information.

5. Keep fans interested

If you want fans to get involved, you need to post new content on a regular basis.

Of course, this doesn’t mean you have to send 10 photos a day. Published once a day, or every other day, this should be frequent enough to keep current fans interested. If you haven’t posted for a long time, don’t be surprised by the loss of some fans.

6. Contact specific users directly

Although it’s a good idea to post frequently to keep fans involved, sometimes it’s not always necessary to post some information to all fans.

You can target one or more specific users by sending photos or videos directly to fans in private.

Instagram Direct is a great way to connect to a specific user base without having to publish everything to everyone at once.

7. Interact with fans

Never ignore your most loyal fans, they like and comment on your photos!

To make your fans feel valued, just reply to their comments, even check out their accounts and like some of their photos.

You can also use third-party tools like Iconosquare (formerly known as Statigram) to track comments and see which users like to interact with you.

8. Don’t be tempted to buy fans

There are a lot of hype about buying Instagram fans. Indeed, on the surface you can get some fairly cheap big numbers, but this is basically a zombie powder.

It may be strange for new fans to see your account, because you have more than 10,000 fans, and your photos have very few comments. Adhere to true participation and don’t pursue numbers.

9. Try Shoutouts

Stay in touch with current fans and interact as many people as possible.

It’s a very fast and effective way to raise your voice with another fan who’s like you.

Both users agree that others are leaving a message on their account. This is the main method used by many Instagram users to add thousands of fans.

10. Keep up with the latest trends

Labels and messages are great, but fashion trends like this will one day fail.

If Instagram is your main social networking platform, it’s important to keep up with the latest trends to avoid the risk of losing followers due to backwardness.